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8 Ways to Let Love Light the Way to Business Success

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We all know the feeling of being the new kid on the block.  You don’t know anyone, you are shy.  You join a new private Facebook or LinkedIn group and end up being a lurker or a wallflower till you find your comfort zone.As tribe leaders, it’s our job to welcome new tribe members with love and help them to become a part of your community.  One of the best things you have to offer are love, gratitude, and appreciation. Here are 8 ways to let your tribe members know […]

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Quotes about Branding Yourself and Why Entrepreneurs Need a Brand

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Branding is about taking what’s unique about you and making that the cornerstone of all your marketing efforts. Here are quotes about personal branding by some highly respected thought leaders. “Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.” Tom Peters in Fast Company, 1997 “If […]

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What Dr. Suess Teaches Us About Marketing

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I am Sam! Sam I Am! That Sam-I-am! That Sam-I-am! I do not like that Sam-I-am! Many years ago I sat down with my son to read Green Eggs and Ham. You know, of Dr. Seuss fame… I’m sure you read it when you were a kid. Anyway, I couldn’t help but smile as I gleaned words of marketing wisdom that I found hidden in between the lines. Isn’t it funny where ideas strike you sometimes? So here are some of the lessons that Dr. Seuss has to offer about […]

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Riches in Niches

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One great way to get focused is to choose a niche. If you pick one industry to focus on, it will help you target your efforts and attract the right customers more effortlessly How do you pick a niche? a) choose an area that you are interested in b) choose an area where you already have targets direct sellers, financial services, real estate, mortgage officers, fitness trainers, massage therapists, tax preparers, insurance agents, dentists, chiropractors, photographers, churches, auto dealers Once you find a niche, you can go into Yahoo Yellow […]

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Delegate your Way to Greater Success

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At some point in your business you get to where you simply can’t handle doing everything yourself.  That’s when it’s time to start delegating. As CEO of your own business, you get to do the stuff you love and delegate the rest. God bless the person who invented the virtual assistant. Ask any successful entrepreneur and they’ll tell you that their VA is a real life saver. Here are the top 10 Tasks your VA could be handling now to make your life easier! * check email * do accounting […]

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Voice saving tips for speakers

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Here are some voice saving tips for professional speakers by Mary Sandro. To prepare for a month of 20 full-day training sessions, I learned as much as I could about vocal health before the month began. I’ve detailed below the practices and resources that got me through in one vocal piece. I even received more compliments on my voice than I usually do on evaluations. * Vocal warm-ups, cool-downs, and lessons. I never would have believed how valuable vocal warm-ups and cool-downs could be. Absolutely invaluable. I found a school […]

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Power Questions to Ask to Customize a Speaking Program

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If you are a professional speaker, these are powerful questions to help you customize your program for the group you are working with! Who is responsible for calling this meeting? What kind of meeting is it? (annual meeting, awards banquet, etc.?) What industry jargon should I know? Who is your typical customer (eg: C.F.O., V.P. of HR, Purchasing Agent)?

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Ten Worst Presentation Habits

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Are you making some of the worst presentation mistakes in speaking? You really don’t want to stink as a speaker. The last thing you want is for people to fall asleep or check their watch every 2 minutes wondering, “When will this end?” Here’s a synopsis of a great article from Business Week on the Ten Worst Presentation Habits by Carmine Gallo. – Reading from notes – Avoiding eye contact – Dressing down – Fidgeting, jiggling, and swaying – Failure to rehearse – Standing at attention – too stiff – […]

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Tapping Into The Power of Testimonials

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=WHY USE TESTIMONIALS= Simply said testimonials SELL! In fact, testimonials have been known to increase sales by 250% or more! The Internet is a very impersonal medium. People trust people! The more you can do to “humanize” your web site the more likely potential customers will want to do business with you. Testimonials “speak” to potential customers in a honest, believable way. Buying products on the web can be scary. Customers want to know : – Is a web site secure? – Is this a reputable business? – Does this […]

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The 20 Minute Business Work Out

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Are you tired of over-hyped marketing miracles which promise to bring thousands of qualified visitors to your web site overnight? Do you find yourself scurrying from one client project to another in hopes of conquering that endless “to do” list? Do you wish there was an easy “sure fire” way to promote your business? Introducing the 20 Minute Marketing Work Out Plan, guaranteed to develop a firm, strong business physique! But can twenty minutes of promotion every day actually make a difference? You betcha! In fact, before you know it, […]

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